SMS Opt-In Policy & Compliance

American Mortuary Coolers & Equipment
140 Kwickway Lane, Building 7
Johnson City, TN 37615
Phone: 1-888-792-9315
Email: cool@mymortuarycooler.com

Last Updated: July 1, 2026

1. Express Written Consent

Customers who opt into SMS messaging from American Mortuary Coolers & Equipment provide express written consent to receive SMS text messages. This consent is collected through explicit keyword responses (START, YES, or UNSTOP) sent by the customer to our designated toll-free SMS number.

2. Clear Disclosure of Terms

Prior to opting in, customers are provided with clear and conspicuous disclosures of:

  • The types of messages they will receive (temperature alerts, equipment notifications, monitoring updates)
  • The frequency of messages (varies based on account activity and configured alerts)
  • That standard message rates from their wireless carrier may apply
  • Links to this policy, our privacy policy, and terms and conditions

3. Easy Opt-Out Mechanism

Customers may opt out of SMS messages at any time by:

  • Texting STOP to any message
  • Contacting us directly at cool@mymortuarycooler.com or 1-888-792-9315

Opt-out requests are processed immediately and customers receive confirmation of unsubscription within one message cycle.

4. Help Instructions

Customers may text HELP at any time to receive assistance and support information, including links to our terms and privacy policy.

5. Message Content

All SMS messages sent through this service are transactional and operational in nature:

  • HALO Smart Monitoring temperature alerts
  • Equipment status notifications
  • Account-related updates
  • System maintenance notifications

No marketing or promotional messages are sent without separate, explicit consent.

6. Carrier Responsibility

Customers are responsible for ensuring they have a wireless service plan capable of receiving SMS messages. Message rates depend on the customer's wireless carrier service plan. American Mortuary Coolers & Equipment is not responsible for carrier charges.

7. Data Security & Privacy

Customer phone numbers and SMS communications are protected in accordance with:

  • Our SMS Privacy Policy (mymortuarycooler.com/pages/twilio-privacy)
  • Applicable state and federal telecommunications laws
  • TCPA (Telephone Consumer Protection Act) requirements
  • Data protection regulations and security best practices

8. Service Provider

SMS messages are delivered through Twilio, Inc., a third-party telecommunications service provider. Customer phone numbers and message content may be processed by Twilio solely for the purpose of message delivery.

9. Compliance Certifications

American Mortuary Coolers & Equipment certifies that:

  • ✓ All opt-in practices comply with TCPA regulations
  • ✓ Express written consent is obtained prior to message delivery
  • ✓ Customers are provided clear opt-out instructions
  • ✓ Opt-out requests are honored within one message cycle
  • ✓ Help instructions are available via HELP keyword response
  • ✓ Terms, privacy policy, and this policy are accessible at provided URLs
  • ✓ Age-gated content is NOT included in messages
  • ✓ Only transactional/operational messages are sent

10. Contact Information

For questions about this policy or SMS service:

  • Phone: 1-888-792-9315
  • Email: cool@mymortuarycooler.com
  • Mailing Address: 140 Kwickway Lane, Building 7, Johnson City, TN 37615
  • Website: www.mymortuarycooler.com

11. Policy Updates

This policy may be updated at any time. Changes take effect immediately upon posting to this page. Continued use of the SMS service constitutes acceptance of any updates.

12. Effective Date

This SMS Opt-In Policy is effective as of July 1, 2026, and governs all SMS communications from American Mortuary Coolers & Equipment HALO Smart Monitoring system.

Document Type: Formal SMS Opt-In Compliance Policy
Prepared For: Twilio SMS Compliance Registration
Authority: American Mortuary Coolers & Equipment, President T.R. Ward
Date Issued: July 1, 2026